Is CROX Staging a Comeback?

Luxury is in the eye of the beholder, but this casual lifestyle footwear and accessories maker has broken the mould with its signature clog, which needs no introduction.

Crocs Inc.’s (NASDAQ: CROX) share price has been heading in one direction, up, while its peers have been struggling in these uncertain economic conditions. The footwear maker has shown its resilience and grown revenues by 54% over the last year, while its share price has seen gains of over 110% over the previous year. Crocs (purple line) has outperformed some “big” names in investing, like Apple, Amazon, Nvidia and Microsoft, by some margin.

Technicals

Looking closer at the daily chart of Crocs, we can see the price action broke out of a base formation in mid-April and pushed higher through the $143.78 share level and continued higher. The $143.78 support (red line) will be watched for a possible pullback as traders take some profits off the table, with the $159.97 resistance firmly in focus as the next level of interest.  

For the bear case, the next earnings release is scheduled for the 27th of April to see if the expectations are missed, which could potentially see the price move lower to the $143.78 support. If the support does not hold, we could see the price continue lower to the base breakout level of $131.71. Same for the bull case, if the earrings impress, we could see buys move back in and potentially drive prices higher to the significant resistance at $159.97.

Summary

Crocs Inc has had a remarkable streak of beating earnings estimates; nevertheless, the two technical levels of interest that should be watched are the $143.78 support and $159.97 resistance. If earnings exceed expectations, a possible opportunity exists that we could potentially see the price action move to the significant resistance level. If the earnings miss and traders and investors take profits off the table, then we could potentially see the price move lower the support levels.

Sources: Crocs Inc, Koyfin, TradingView, Benzinga.

Disclaimer: Trive South Africa (Pty) Ltd, Registration number 2005/011130/07, and an Authorised Financial Services Provider in terms of the Financial Advisory and Intermediary Services Act 2002 (FSP No. 27231). Any analysis/data/opinion contained herein are for informational purposes only and should not be considered advice or a recommendation to invest in any security. The content herein was created using proprietary strategies based on parameters that may include price, time, economic events, liquidity, risk, and macro and cyclical analysis. Securities involve a degree of risk and are volatile instruments. Market and economic conditions are subject to sudden change, which may have a material impact on the outcome of financial instruments and may not be suitable for all investors. When trading or investing in securities or alternative products, the value of the product can increase or decrease meaning your investment can increase or decrease in value. Past performance is not an indication of future performance. Trive South Africa (Pty) Ltd, and its employees assume no liability for any loss or damage (direct, indirect, consequential, or inconsequential) that may be suffered from using or relying on the information contained herein. Please consider the risks involved before you trade or invest.