Multichoice Group: Lights, Camera and Acquisition Action?

Multichoice Group Ltd (JSE: MCG), a leading video entertainment business in Africa, has captured investor attention in 2024 with a staggering 48% share price increase year-to-date, making it one of the top performers in the prestigious JSE Top 40 Index. The catalyst for this surge was ignited earlier in the year when talks of an acquisition takeover surfaced, sparking optimism among stakeholders. 

Earlier this year, French media giant Vivendi’s Canal+ made an offer for Multichoice. Although the initial offer was rebuffed due to perceived undervaluation, Vivendi’s Canal+ has persisted in its pursuit, signalling an intense interest in acquiring the media conglomerate.  

Despite recent half-year results showing some areas of underperformance, including a 5% decline in core headline earnings impacted by various factors, such as foreign exchange fluctuations and trading losses from Showmax, Multichoice’s strategic cooperation with Vivendi’s Canal+ on the acquisition bid adds an intriguing layer to its narrative. With a valuation of R55.55 billion ($2.97 billion), the potential acquisition deal underscores the significance of Multichoice Group Ltd in the media landscape. 

Multichoice Group Ltd presents an intriguing story with a potential acquisition on the horizon and a recovering share price. Can they overcome their financial hurdles and solidify their position as Africa’s entertainment leader?  


Multichoice Group’s price action reflects a dynamic interplay of technical indicators and market sentiment. An uptrend was established following a successful breach of the 100-day moving average to the upside.  

Initially, encountering resistance at R155.20 per share amid overbought RSI conditions triggered a selloff, causing the price to dip below the moving average. Nonetheless, support emerged at R62.31 per share as oversold RSI conditions surfaced, prompting a rebound fuelled by increased upside volumes.  

Currently, the share price has retraced towards the 61.80% Fibonacci Retracement Golden Ratio, signalling the potential for further upside momentum. A breakout above this level, supported by robust trading volume, could amplify bullish sentiments and pave the way for a retest of the R155.20 per share resistance. Conversely, bearish pressures may resurface if the Golden Ratio acts as an intermediate resistance, potentially driving the price towards the 50% retracement level.  


Multichoice Group’s remarkable share price performance, fuelled by acquisition talks and strategic partnerships, underscores its resilience in the face of financial challenges. With the share price reflecting a dynamic interplay of technical indicators, the company’s potential acquisition deal and share price trends point to further potential upside. 

Sources: Multichoice Group Ltd, Reuters, Dow Jones Newswires, TradingView 

Piece Written By Nkosilathi Dube, Trive Financial Market Analyst 

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